
She's really investing the time working with the factories and learning/ understanding how her footwear is being made, invaluable if you want to build a good relationship with them. We were finalising the salesmen samples and they are looking gorgeous. The trade press will start in the next couple of weeks and alongside this it's all full steam ahead, photo shoots, PR and look books. I can't wait for a pair of each style myself!
The factories were fantastic and it's amazing to see how adaptable some of them are being, to be competitive with the cheaper non Euro producers. Laser cutting machinery for smaller pairages and having two tracks which can produce both the volume and smaller order quantities. You obviously pay for the premium of these Spanish crafts folk but what they deliver as an end product is definitely worth it.
The weather was amazing yesterday and although we were working most of the day we had the obligatory long lunch and took in the gorgeous scenery. I travelled back late last night and left Jennifer and JJ to enjoy the football! Luckily some of the gorgeous weather seems to have followed me home so going to crack on with work for the British brand 'B' and consume lots of caffeine to keep me awake!!
Enjoy the sun!
x

